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New Machine Finds Perfect Levi's

by Steve
Thursday, September 01, 2005

Levi's Fit ExperienceIt think it was on the Jetson's, where they showed George, or one of his family members, step inside a cylindrical tube, with robotic arms at the top, outfitting them with a set of duds.

It looks we took another step closer.

Levi's announced dates for its "Levi's Fit Experience". You step inside, and its computers scans every bulge, flab, cottage cheese, etc., and in 10 seconds comes out with the perfect size jeans and style.

After success in a limited market test last spring, the "Fit Experience" is going nationwide in a tour of shopping malls this Fall. With so many styles of jeans, and so many confusing advertising campaigns, you simply don't know what you like anymore. So now they're having a tube tell you.

All they now are the robotic arms that put the jeans on for you.

6 Comments:

  • BEING A SIZE 58-60 , I DON'T THINK EVEN THIS STRANGE PRODUCT WOULD EVER HELP MY LEVI FITTING !!

    By bigbill947, at 9/02/2005 04:39:00 AM  


  • This is how we compete with China: invent technology that automates and customizes consumer products, clothes being a perfect opportunity.

    By Anonymous, at 9/03/2005 05:54:00 PM  


  • do you wear clothes? if you do how can it tell your proper size through the clothes when it has no idea how thick or thin your clothes are or if you have things in your pockets, etc...

    By Anonymous, at 9/05/2005 10:46:00 AM  


  • The machine uses a laser xray to generate a compuuter image of you with nothing on.This is the only subject that is holding the xact fit from exploding.Seems a lot of people don't want a computer trained Levi's Rep looking at them nude.

    By Anonymous, at 9/07/2005 04:51:00 AM  


  • "This is how we compete with China: invent technology that automates and customizes consumer products, clothes being a perfect opportunity."

    then combine with this headline ...

    "Levi Strauss closes last two U.S. plants. This spring Levi's will shutter its three remaining company-owned plants in Canada, completing the shift to contract production in China and other countries with far cheaper labor."

    So, no, not really.

    By Anonymous, at 9/07/2005 02:00:00 PM  


  • then link your perfect fit info to your credit card account of choice...that in turn becomes part of your dreaded "permanent record" that the nuns warned us about in grade school...our faces get scanned and cataloged when we attend events at sports arenas...the data gets "mined" by your health insurance provider, along with your grocery purchases made with your club card at Safeway, and - viola - at the end of the day when you connect the dots, we're all glued, screwed and tattooed by B I G B R O T H E R . I think I'm going to go back and read 1984 for real this time instead of just the Cliff's Notes. Maybe it'll help me decide what to invest in so I can take the loot and run, get "off the grid" so to speak.

    By sammy p, at 9/09/2005 10:33:00 AM  


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