RSS
Facebook
11:52 PM | by Steve Johnson |
Arcade Marketing Inc., in tandem with the California Milk Processor Board, is putting up a new type of advertisement at bus stops that emit the smell of chocolate chip cookies.
The ad, which will be placed at five bus stops in downtown San Francisco, utilizes the company's technology called MagniScent®, which disseminates smell via scent-infused adhesives affixed to the inside of the bus shelters and undersides of the benches.
It costs about $30.00 to "ad-scent" a bus stop, and the smell is expected to last a week.
While scent-based advertisements have been used in magazines, it's supposedly a first for outdoor advertising. Though, I swear some fast-food burger joints deliberately pump burger smoke outside just to get me to walk in!
Interesting that the Milk Board would use cookie smell to attract attention to milk.
Via Yahoo News
My Other Websites
- Biker News Online
- In Your Web
- Junk Food Blog
- Cool Website Ideas
- Orange County Memories
- Real Estate and How
- Menifee 24/7
- Menifee Homes
- Money With AdSense
- Interment.net
- CousinConnect
- AdopteeConnect
- Birth Certificates
- State Archives
- Death Records
- Marriage Records
- Birth Records
- Death Certificates
- Obituary Database
About Steve
Labels
Follow Us On Facebook
Followers
10 comments:
Of all the weird things that have ever turned up on this site, this is the weirdest. What about the mixture of chocolate chip cookies and normal bus stop smell?
lol... I couldn't agree more with level 1...
Anne
Strong scents can give many people migraines (including me). I'm sincerely hoping that this does become popular, or going out in public will become a living nightmare.
These things were up in SF for about 15 minutes before they were removed.
"Some critics expressed concern over potential allergic reactions. Others complained the ads could be offensive to the poor and homeless who can't afford to buy sweet treats."
Don't want to offend the homeless. They're a BIG constituency here.
But bus stops in SF already smell like milk...
they should put these in johnny on the spots instead of bus stops!
Wow! this bus stop smells like ass and cookies!
That's digusting.
I should think that we have the right to go out and just have fresh air.
They are tying to bombard us with advertsing every which way. This is going too far.
Not to mention the physical effects etc it will have on some people. (as people have mentioned)
what so unusal about a scented bus stop. I know several that smell of urine, alcohol, barf and other orders
Milk. Gross.
Post a Comment